About Pedro

Thank you for being curious!

Gratitude is my foundation, not only in my personal life but in work experience as well. I’ve been incredibly blessed with 16+ years of creating digital content in both agency and freelance settings. My strongest areas of focus have been website design & development, customized learning platforms, SEO, and production of digital media (videos, graphics, and audio).

In recent years, my projects have been largely related to E-Learning and micro-courses are, by far, my favorite type of project. My process includes copy-writing, storyboarding, creating visuals, audio & voiceover, video, and interactive modules. I work mostly with organizations and health professionals, but if you’re interested in creating an online course, please reach out!

Why do I help people create content?

I believe everyone has a combination of virtues including wisdom, courage, humanity, justice, temperance, and transcendence. In addition to these, every person has unique experiences, skills, and knowledge they can share to improve other people’s lives in some way.

I believe all people are experts-in-the-making. You can create content to help others at any level of experience – beginners sometimes have valuable insight as they see things from a new perspective – and experienced people have an abundance of real-world advice. Topics may have a broad audience, a laser-focused niche, or anything in between. Value can be created for any size market.

I believe we live in an age of easy access to information where people expect specific answers to specific questions from a reliable source. There is an ever-increasing need to provide these answers in an engaging online format.

I believe that life and success are journeys, not destinations. The people that you work with should be treated like long-term partners instead of short-term customers. Relationships are much more valuable than profits. That being said, financial success is a good indicator of the value being provided.

I believe that content should be prudent and wholesome.

If you believe these things too, we should probably talk. I may not be a good fit for everyone, but if that’s the case, I’d be happy to point you in the right direction.

Pedro

The name "Pedro" comes from the Latin word "petra" which means "stone." So yeah. If we work on a project, it's gonna rock.